Marketing

Benefits of Marketing with Miquando

MiQuando makes it easy to reach new and existing customers with its built in marketing tools. By listing Events to be displayed on miquando.com or sending direct marketing messages via email or sms you can let everyone know what’s great about your business quickly and easily.

Online Advertising

Banner ads - Use Site wide, Regional or combine Regional and Search Results based banner adverts to obtain maximum visibility at the top of the page. Banner Adverts are bookable on a monthly basis.

Sidebar ads - Use Site wide, Regional or combine Regional and Search Results based sidebar to capture the attention of visitors reviewing each set of search results. Sidebar Adverts are bookable on a weekly basis.

Featured Business (aka Sponsored search) - Use the Sponsored Search option to guarantee your business a top 3 position in relevant searches. This is a highly effective way to capture new customers actively searching for businesses, products and services in your chosen categories. Sponsored searches are bookable on a weekly basis.

Direct Mail

Direct mail is a great way of getting your message to the world with a ‘call to action’ to attract new customers. The problem is, response rates are low single digit % right, meaning sending out thousands of mailings to get a few customers. Well not any more.

Basic Email - The lowest cost options offers simple plain text emails that can be quickly and easily read on all devices; a great option for sending out that quick special offer message.

Advanced Email - This option offers you the opportunity to send content rich emails that include a wide range of formatting options for text and images. Advanced email is a fantastic way to send out fully branded messages and attract new business.

SMS - MiQuando also offers you the opportunity to send an SMS (text message) instantly to customers who have booked online with you. Text messages is the most read medium for any direct mail campaign, with 94% of all text messages are read, your marketing message will be seen by virtually everyone you choose to send to.

List Downloads - Another option available is to select your target audience and download a list of email addresses for you to use at your convenience.

Promoting your business

It's important to keep your business in the public eye as often as possible. We have two great ways that you can do this.

Local Events - Simply create your Event/Promotional text, choose the dates you want to have your message displayed online. Events and Promotions are charged on a simple per day displayed basis.

FREE PR - One of our newer additions, the FREE PR function lets you add news items and announcements that are displayed in the ticker at the top of your regional page. Clicking on the scrolling items takes you to page where more details on each item are shown, including a picture and a link to your MiQuando profile page. People can also subscribe to regional tickers as RSS feeds that can be delivered directly to their desktop or email, ensuring they do not miss out on any importat local news, events ro special offers.

NO LONG TERM COMMITMENTS

There’s no need to commit to any long term or annual contracts, or pay any fees up front for something you don’t know is going to work. Depending on your choice of advert, you maximum commitment is a just 1 week or 1 month.

RESPONSIBLE MARKETING

At Miquando we only send direct marketing messages to validated, opted-in recipients, so you can be assured that your messages are only reaching people who have expressed an interest in products/services you offer.

If you cannot find the answer to your question or problem in these help pages, please use our contact page to get in touch.