Features and Benefits - Email and SMS Marketing
MiQuando makes it easy to reach new and existing customers with its
built in direct marketing tools. By
sending direct marketing messages via email or sms you can let everyone know
what’s great about your business quickly and
easily.
Direct Mail
Direct mail is a great way of getting your message to the world with a ‘call to action’ to attract new customers. The problem is, response rates are low single digit % right, meaning sending out thousands of mailings to get a few customers. Well not any more.
MiQuando allows you to send direct mailings to both existing customers who have booked online with you and prospective customers who have performed a search and your business has been in the search results.
All direct mail processed via MiQuando is 100% guaranteed to be seen only by the people with an interest in similar products and services to those your business offers. This means you can create very personal, targeted and persuasive messages.
Low Cost Flexibility
You have the freedom to create your message in plain or rich text content and by selecting date ranges choose the number or messages to send before committing to anything. To keep things simple, you simply pay a small fixed fee per email address.
For direct emails, you choose to target only those people who have booked with you or those who have searched for products and services similar to those you offer, giving you the freedom to reward existing customers or offer incentives to prospective new customers.
A Range of Options
Basic Email - The lowest cost options offers simple plain text emails that can be quickly and easily read on all devices; a great option for sending out that quick special offer message.
Advanced Email - This option offers you the opportunity to send content rich emails that include a wide range of formatting options for text and images. Advanced email is a fantastic way to send out fully branded messages and attract new business.
SMS - MiQuando also offers you the opportunity to send an SMS (text message) instantly to customers who have booked online with you. Text messages is the most read medium for any direct mail campaign, with 94% of all text messages are read, your marketing message will be seen by virtually everyone you choose to send to.
List Downloads - Another option available is to select your target audience and download a list of email addresses for you to use at your convenience.
RESPONSIBLE MARKETING
At Miquando we only send direct marketing messages to validated,
opted-in recipients, so you can be assured that your messages are only reaching
people who have expressed an interest in products/services you
offer.
If you cannot find the answer to your question or problem in these help pages, please use our contact page to get in touch.